Monthly Archives: September 2018

Importance of Responsive Web Design

A website with responsive web design is a site that is able to adjust to the screen it is being utilized on, regardless of what device it is. The website consequently reformats to give the user a superior experience that is appropriate to their device and can give your site various advantages & in addition be in accordance with Google recommendations.

Increase in mobile usage

Over the last five years, mobile browsing has increased very rapidly, and more recently, with the launch of 4G, it's become almost as speedy as desktop browsing. Over that, the price of data plans has routinely dropped over the last few years, which means an ever-increasing number of individuals can comfortably spend hours tooling around and browsing on their phone, with no financial repercussions.

It is important that to have a responsive web design which works better on a smartphone or other mobile device screens, due to a large number of people who could be using your website through a smartphone or tablet.

Benefits of responsive web design

With a responsive site, all content and pages are adaptable to all screen resolutions and devices. Whether you're seeing a site on your cell phone or a laptop, it will be bound together and easy to navigate despite the varying screen sizes. Providing an ideal experience for the client no matter how you look at it, responsive web design means your user can read and navigate the web page with least resizing and scrolling.

Responsive web design can enhance user experience which will convert into a positive impression of brand and business. If the client can access site easily on all platforms, will probably come back to the same site for more business in the future and it more than likely means a higher conversion rate for the website. In reality, as we know it where so much traffic comes from mobile devices, it's essential that you're accommodating this factor through your website.

Responsive website design is now also important as a ranking factor. Websites that are responsive will generally load faster which is probably going to support the website ranking and decrease the bounce rate. Responsive web design can also make social sharing easier, helps to grow a bigger audience for the brand.

SEO campaigns and website support are also a much smoother process with a mobile-friendly website. Responsive web design implies you just have 1 website to take care of; it's also quicker and more affordable than making a stand-alone mobile application in addition to your desktop website.

Responsive Web Design is Especially Crucial for E-Commerce Sites

Do you know what one of the most serious issues for online stores is? Abandoned shopping carts. People getting bored or getting cold feet midway through the registration procedure, and essentially taking off. Billions of potential sales disappearing.

You must inquire as to ask why individuals are abandoning their purchases, and past the conspicuous doubts component, you have the way that a considerable measure of online stores still has long and challenging registration forms, an issue aggravated by poor responsiveness.

The less demanding you make for customers to make buys on your site, the more deals you will appreciate. By incorporating responsive design, you're gaining an edge on the competition, and giving your customers an uncontrollably smoother experience.

5 Reasons Why You Should Go For Custom Web Development

Custom web development serves as an efficient and lucrative web solution for businesses across the world. From unique web design to excellent professional support, a custom-made website can help your business grow in an optimal way.

Need an intriguing web design for your company? Does your business call for a professional website with top-notch functionalities? Undoubtedly, the vast web can provide you with hundreds and thousands of robust web designs and appealing templates that will probably seem feasible and appropriate at first glance. But, working your business through a website template you found on the web will make you realize specific business needs that your ready-made template can't necessarily live up to.

So, what do you do now? A free (or purchased) fine-looking web template that appeared to be an ideal web solution for your company just could not relate to your business theme and values. Wonder, if you had your website customized in the first place to meet all your business requirements instead of choosing a generic template for your company. Custom web development in a way allows you to personalize your website exactly how and when you want to. No wonder custom web development is becoming increasingly popular among companies, businesses and entrepreneurs across the globe.

Here we have some reasons as to why you should choose custom web development for your business.

Go Bizarre

As you are getting your website designed just how you want it, it is sure to be unique. From design to functionalities, every single element of your website is created to represent the very theme and identity of your brand.

Effective Branding

Believe it or not, pouring your brand into a generic template backfires, most of the time. Building your website around your brand, on the other hand, gives room for branding and promotion. A custom website fits your brand appropriately and can be used efficiently to promote its products and services.

Grow as Your Business Grows

Unlike web templates, custom websites are capable of growing with your business. As your business grows, you might have your business values and objectives reformed accordingly. With that said, custom website allows one to easily make design changes and other modifications to suit current business operations and requirements.

Get Professional Assistance

When you avail custom web development services, you inevitably get access to some professional and experienced designers and developers. In addition, if you hire a steadfast and reputable firm, you can expect excellent ongoing support and maybe 24/7 assistance from professionals across different phases of your project.

Your Website Is the Heart of Your Business – Make It Unique With Custom Web Development

New digital technologies have changed the way of doing businesses quite remarkably. Now, websites play a major role in businesses marketing and promotional strategies. They are more like online showrooms for your business, where people can walk in, and buy your products or services. Websites allow businesses to showcase their products and services globally, which also opens the doors for business expansion and growth.

Companies are hiring custom web development services to create unique websites and online identities. What is means is that the websites and applications are being developed as per the specific needs of a business. Customizations are mainly focused towards creating the best user-experiences for the website visitors.

Customized websites allow companies to build their own unique brand name in the long run. Such development services can come with complete package which includes, designing the user-interface, developing or programming of dynamic pages, creating feedback mechanisms, developing contents, automating lead generation, optimizing for search engine indexing, and lots more.

A business should have a customized web development for the following reasons:

First impression is the best impression

You might have heard this common phrase before, but the concept also holds true for company websites. Nowadays customers view the websites first, and then decide if they want to do business with them or not.

If they see the same common web templates used by thousands of other websites, they might not get the confidence to do business on such portals. Customizing helps in branding and growing loyal customers. It allows you to showcase the vital branding elements, such as brochures, logo, signage, contents, etc.

Compatibility and responsiveness

This is the major reason for developing custom sites, and it must taken seriously. With the growing era of smartphones and tablets, people are using internet from their portable devices. Your websites should respond to all screen sizes, and offer the best experience for the users. Here, the developers will test your website performance on multiple devices, and across all types of web browsers.

Better functionalities and features

Websites like E- Commerce portals and blogs require a lot of advanced features, as they are highly dynamic. In such sites, customers will interact proactively on the websites. Some of those interactions include, creating new accounts, choosing the products, adding products to shopping cats, making purchases, making complaints, canceling their orders, etc. Custom designing and development allows for creating safe payment gateways, user friendly yet impressive interface, carts, and many other features.

Flexibility, as per the change in demands

It is quite natural for trends and designs to change from time to time, and customized websites allow the flexibility for changes and up-scaling if needed. Changes can be made easily according to the requirements, and is comparatively cost effective too.

Helps in growing the brand

Although many companies are selling similar products, only a few of them become well known brands. Website plays a major role in long-term branding of any organization. In order to achieve the desired brand value, organizations must have different, attractive, and user-friendly features in their websites. All of this can be done with targeted customizing methods.